The Top Sticker Trends of 2025
Sticker design is always evolving! Every year there’s new themes of what’s popular. New textures, styles, materials, and technology are always changing and advancing. Here we’ve collected some of the most popular trends that we’ve noticed, straight from the collections that we lovingly curate at Suzy’s!
1. Holographic & Iridescent
Holographic stickers are having a major moment. Their colorful, changing material quickly grabs attention, giving designs a lively look to even simple designs. Shimmering colors create interesting effects, reflecting light beautifully. They look great on laptops, phone cases, water bottles, or when you want an ethereal feel for your paper projects. These items add shine, yet can totally be sophisticated enough for adults or collectors. We’re curating an expansive collection of holographic stickers here at Suzy’s!
2. Vintage & Retro
Sticker artists love leaning into the popularity of nostalgia! They’ve been using classic typefaces and old-school illustrations a lot recently. Picture Victorian florals, glowing neon patterns from the eighties, or colorful animals like you’d find on school supplies from the nineties. Violette Stickers is one of our favorite brands, and they do a phenomenal job at offering vintage illustrations for their sticker sheets! Collectors and casual sticker fans are constantly on the lookout for something that takes them back to a simpler time. They’re quickly becoming some of our favorites!
3. Cottagecore & Nature
Plants, mushrooms, bugs, and cozy woodland creatures are super trendy thanks to the rise of the cottagecore aesthetic. These stickers feel gentle, romantic, and warm. Their earthy color palettes and whimsical florals are captivating! People now frequently use them in journals, scrapbooks, snail mail, and lots of other paper crafts when they prefer a gentler, more natural style.
4. Indie Artist Collabs
More and more sticker brands are spotlighting independent artists! This is fantastic, because each brings a unique style and helps engage with a wider audience. STICKII is a brand that is particularly good at this! They pride themselves on working with independent artists and even have the artists’ handles on the sheets and art prints that they create. Supporting independent artists is never out of fashion! We love seeing all of the passion and skill they put into producing their stickers.
5. Interactive Stickers
Another rising trend is interactivity! Peel-and-place sets that let you build a scene, scratch n’ sniff, or textured stickers that offer interesting sensory experiences. These were super popular in the 90s and early 2000s. If you grew up during that time, you probably remember the fun of interacting with them! These types of stickers encourage new levels of play and creativity! People are loving that these stickers feel more like collectibles and are separate from your everyday stationery.
Here at Suzy’s, we love keeping up with what’s new and refreshing in the world of stickers! We’ll continue bringing you fresh and exciting curated collections that inspire joy and creativity. Sticker trends might keep changing, but our passion for finding and sharing them won’t!